Marketing Communications Manager

JOB SUMMARY

MARKETING COMMUNICATIONS – ASSISTANT MANAGER / MANAGER

 

JOB SCOPE 

Reporting to the Director of Marketing Communications, the Marketing and Communication – Assistant Manager/Manager, lead the conceptualization, development, and execution of the overall PR & Communication strategy to build reputation, increase market share and build brand equity of hotel, spa and F&B.

Brands under this portfolio include Hotel, Restaurants & Bars, Spa, Weddings as well as Meetings & Events. To be successful in this role, you should have experience and knowledge in hospitality marketing, be self-motivated, analytical and be able to turn creative ideas into effective marketing campaigns.

 

Specific duties include, but are not limited to the following:

• Publicity activities, collaborating with media and industry influencers for awareness.
• Copywriting for press releases, advertising, EDMs, social media and digital platforms. 
• Conduct competitor and market research, applying insights to marketing, pr and social campaigns and sharing findings with the team.
• Manage public relations efforts, including the creation and distribution of press releases, media outreach, and coordination of media events.
• Content and asset management of hotel’s social media platforms  
• Manage media hosting opportunities and oversee the preparation of all press materials, including press releases, statements, and media FAQs
• Support clipping, filing PR related files, maintain and update corporate and hotel’s message, prepare PR relevant report & data according to demand.
• Work closely with hotel’s stakeholders to develop marketing and communications activities
• Effectively manage time and resources to meet multiple project deadlines.
• Perform other duties deemed necessary by management to support the hotel’s objectives. 

 

Job Requirements

• Degree in Marketing/Communications or an equivalent combination of qualifications and work experience. 
• 3 – 4 years of experience in hospitality and lifestyle marketing. Experience with PR agencies will be an added advantage. 
• Meticulous, with strong project management skills and the ability to multi-task. 
• Excellent command of English, with a flair for the written word. 
• A team player, who’s able to complete tasks independently. 

 

 

JW Marriott is part of Marriott International’s luxury portfolio and consists of more than 100 beautiful properties in gateway cities and distinctive resort locations around the world. JW believes our associates come first. Because if you’re happy, our guests will be happy. JW Marriott associates are confident, innovative, genuine, intuitive, and carry on the legacy of the brand’s namesake and company founder, J.Willard Marriott. Our hotels offer a work experience unlike any other, where you’ll be part of a community and enjoy true camaraderie with a diverse group of co-workers. JW creates opportunities for training, development, recognition and most importantly, a place where you can pursue your passions in a luxury environment with a focus on holistic well-being. Treating guests exceptionally starts with the way we take care of our associates. That’s The JW Treatment™. In joining JW Marriott, you join a portfolio of brands with Marriott International. Be where you can do your best work,​ begin your purpose, belong to an amazing global​ team, and become the best version of you.