Overview

Hybrid
OCBC Singapore
Full time
time left to apply
End Date: September 30, 2025
JR00002584

WHO WE ARE:

As Singapore’s longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires.

 Today, we’re on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation. But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia’s leading financial services partner for a sustainable future.

 We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career.

Your Opportunity Starts Here.

Why Join

Gain hands-on experience in the dynamic world of consumer marketing at a leading bank. As a Primary Lifestyle Marketing Intern within Global Consumer Financial Services, you’ll be involved in the full lifecycle of marketing programs, from ideation to execution, and learn how to drive results for key products like credit cards, digital banking, and deposits.

How you succeed

To thrive in this role, you’ll need to be a proactive and enthusiastic learner with a strong desire to contribute. You’ll excel at collaborating with various stakeholders, managing multiple tasks simultaneously, and analyzing campaign data to identify areas for improvement. A creative mindset and attention to detail are essential.

What you do

You’ll be directly involved in:

  • Assisting with the planning and execution of marketing campaigns across various channels (traditional and digital).
  • Supporting the development and coordination of advertising materials and website content.
  • Collaborating with internal and external partners to roll out strategic marketing plans for Credit Cards, Usage Offers, Customer Acquisition, Deposits, and OCBC Digital.
  • Monitoring and optimizing campaign results to improve performance.
  • Providing support for ad-hoc duties and projects as assigned by the team.

Who you work with

Global Consumer Financial Services (GCFS) is all about helping consumers get what they want from life. It’s a broad ambition. So, the team offer an equally wide range of services. From branch to premier banking and everything in-between. That’s a lot to get your teeth into and many career paths to follow. And you’ll be doing it all while learning from the best in an award-winning environment.

Who you are

  • Currently pursuing an undergraduate or postgraduate degree.
  • Eager to learn how to ideate, plan, and execute marketing programs.
  • Possesses strong communication and interpersonal skills for effective stakeholder management.
  • Detail-oriented and organized with the ability to manage multiple tasks.
  • Proactive and enthusiastic with a willingness to contribute to the team.

Learning Objectives

This internship will provide you with:

  • A comprehensive understanding of integrated marketing campaign development and execution.
  • Experience in collaborating with cross-functional teams and external partners.
  • Skills in data analysis, campaign optimization, and reporting.
  • Insights into the marketing strategies for a diverse portfolio of financial products.
  • Practical experience in stakeholder management and communication.

What we offer:

Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry-leading learning and professional development opportunities. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers.

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About OCBC Bank

OCBC is the longest established Singapore bank, formed in 1932 from the merger of three local banks, the oldest of which was founded in 1912. It is now the second largest financial services group in Southeast Asia by assets and one of the world’s most highly-rated banks, with an Aa1 rating from Moody’s. Recognised for its financial strength and stability, OCBC is consistently ranked among the World’s Top 50 Safest Banks by Global Finance and has been named Best Managed Bank in Singapore by The Asian Banker.

OCBC and its subsidiaries offer a broad array of commercial banking, specialist financial and wealth management services, ranging from consumer, corporate, investment, private and transaction banking to treasury, insurance, asset management and stockbroking services.

OCBC’s key markets are Singapore, Malaysia, Indonesia and Greater China. It has more than 570 branches and representative offices in 19 countries and regions. These include about 300 branches and offices in Indonesia under subsidiary Bank OCBC NISP, and over 90 branches and offices in Mainland China, Hong Kong SAR and Macau SAR under OCBC Wing Hang.

OCBC’s private banking services are provided by its wholly-owned subsidiary Bank of Singapore, which operates on a unique open-architecture product platform to source for the best-in-class products to meet its clients’ goals.

OCBC's insurance subsidiary, Great Eastern Holdings, is the oldest and most established life insurance group in Singapore and Malaysia. Its asset management subsidiary, Lion Global Investors, is one of the largest private sector asset management companies in Southeast Asia.