Overview
Product Marketing Manager
Date: 8 Jan 2026
Location:
Singapore, Singapore
Company:
Singtel Group
Be a Part of Something BIG!
We are looking for Product Marketing Manager to join the team. The Manager is a pivotal role focused on identifying and launching relevant new value-added services (both telco and telco-adjacent), scaling adoption within the Singtel Mobile consumer base and ensuring seamless customer experience.
Value-Added Services (VAS) Portfolio
- Own end-to-end lifecycle of key VAS offerings, ranging from security, device protection, telco and telco-adjacent services.
- Conduct in-depth market and competitive analysis to uncover emerging trends, evolving customer needs, and whitespace opportunities.
- Spearhead the launch and growth of new services, leveraging data-driven insights to optimise product-market fit.
- Define and refine pricing strategies, promotional frameworks, and service positioning to maximise revenue and customer lifetime value.
- Monitor and interpret key financial and performance metrics, ensuring alignment with P&L targets and business case assumptions.
Make an Impact by
- New product innovation and commercialisation
- Financial / Revenue Management for value added services portfolio
- Market analysis and competitive landscape
- Product pricing and promotions
- Collaborate across teams (sales, care, marcoms, customer management) to deliver on product KPIs
Skills for Success
- University Degree in Business Administration
- Min 5-7 years of experience in product marketing, business/product development
- P&L management skills
- Strong analytical skills
- Project management skills
- Process thinking and shaping customer experience
- Good business acumen, able to bring the story behind the numbers
Rewards that Go Beyond
- Flexible work arrangements
- Full suite of health and wellness benefits
- Ongoing training and development programs
- Internal mobility opportunities
About Singtel
Headquartered in Singapore, Singtel has 140 years of operating experience and played a pivotal role in the country’s development as a major communications hub. Optus, our subsidiary in Australia, is a leader in integrated telecommunications, constantly raising the bar in innovative products and services.
We are also strategically invested in leading companies in Asia and Africa, including Bharti Airtel (India, South Asia and Africa), Telkomsel (Indonesia), Globe Telecom (the Philippines) and Advanced Info Service (Thailand). We work closely with our associates, leveraging our scale in networks, customer reach and extensive operational experience to lead and shape the communications industry.
Together, the Group serves over 700 million mobile customers around world. Singtel is one of the largest listed Singapore companies on the Singapore Exchange by market capitalisation.
The Group has a vast network of offices throughout Asia Pacific, Europe and the USA, and employs more than 23,000 staff worldwide.

