Overview
Group Human Resources Divisional Office
Description
Learning Objective:
- Hands-on marketing experience in securities products
Job Description:
- Ideate and copywrite marketing collaterals (eg. Social media, website and electronic direct mail)
- Inject creativity on messaging and narrative while adhering to regulatory requirement, brand’s guideline and tone of voice
- Organise and run marketing events / seminars / video shoots
- Manage external agencies and see that campaign deliverables are delivered timely
- Trend-jack hot topics
- Identify changing social media trends and create social buzz to reach the target audience
- Perform market research and identify customers’ behaviour and trends
- Carry out ad-hoc duties as assigned by the company and bring fun to the team
Qualifications
Job Requirements:
- Bachelor’s degree or Diploma in Business/Marketing/Design (interaction design, graphic design, visual comms, etc) or other relevant field
- Excellent verbal and written communication skills
- Highly creative, organised, and able to work independently
- Strong interpersonal communication skills and a collaborative team player in a cross-cultural and cross-functional environment
- Strong understanding of today’s media landscape and how people engage with the brand on social media
Primary Location
: Singapore
Job
: Internship
Organization
: Group Human Resources Divisional Office
Schedule
: Temporary
Job Posting
: 09-Sep-2024, 1:09:03 PM
About OCBC Bank
OCBC is the longest established Singapore bank, formed in 1932 from the merger of three local banks, the oldest of which was founded in 1912. It is now the second largest financial services group in Southeast Asia by assets and one of the world’s most highly-rated banks, with an Aa1 rating from Moody’s. Recognised for its financial strength and stability, OCBC is consistently ranked among the World’s Top 50 Safest Banks by Global Finance and has been named Best Managed Bank in Singapore by The Asian Banker.
OCBC and its subsidiaries offer a broad array of commercial banking, specialist financial and wealth management services, ranging from consumer, corporate, investment, private and transaction banking to treasury, insurance, asset management and stockbroking services.
OCBC’s key markets are Singapore, Malaysia, Indonesia and Greater China. It has more than 570 branches and representative offices in 19 countries and regions. These include about 300 branches and offices in Indonesia under subsidiary Bank OCBC NISP, and over 90 branches and offices in Mainland China, Hong Kong SAR and Macau SAR under OCBC Wing Hang.
OCBC’s private banking services are provided by its wholly-owned subsidiary Bank of Singapore, which operates on a unique open-architecture product platform to source for the best-in-class products to meet its clients’ goals.
OCBC's insurance subsidiary, Great Eastern Holdings, is the oldest and most established life insurance group in Singapore and Malaysia. Its asset management subsidiary, Lion Global Investors, is one of the largest private sector asset management companies in Southeast Asia.